First entry…So I have been venturing deeper and and deeper into the virtual world.  This quest is for both personal and professional purposes as I am on a mission to re-define how music gets nurtured, created, marketed and sold.  Overall, I hope to change how the money gets made and distributed.  Equity is key…

To that end, I present to you, my blog.  No idea who reads this crap or how I even tell people to read it but for thos who do find and follow, I hope that my missives are helpful, thought provoking and stimulate a smarter industry in some small way.

Ivan